Heartland Fall Forum - in Pictures

The end of last week was the Midwest Independent Booksellers Association's regional trade show, Heartland Fall Forum, and as it was right here in our backyard. This year was the first year that MIBA partnered with the Great Lakes Independent Booksellers Association (GLIBA) to hold one trade show for the twelve-state region, making it a pretty huge event.

We spent all day Friday in the exhibit hall, talking to booksellers, librarians, fellow publishers, and even the occasional student. It was a great day, and we enjoyed every minute of it. The Midwest is truly full of passionate book lovers, and we're happy to be a part of it.

So, without further ado, here are some of the pictures we took of the exhibit floor and our table.

Our table

MIBA & Beyond: Book Trade Shows and What They Do

As many of you faithful literature lovers may know, especially you booksellers, the Midwest Independent Booksellers Association (MIBA) Trade Show happened last Thursday and Friday, September 22-23, at The Depot in downtown Minneapolis. And what a great show, and a great venue it was! Claire Kirch, of Publisher's Weekly, reported on the conference, describing the venue as upstaging "everything and everybody at the Midwest Independent Booksellers' annual Conference..." And at Scarletta Press, we'd have to agree: This year's show was in a top-notch location, and brought some top-notch booksellers over to the Scarletta Press table!
Scarletta Press has been strongly emphasizing their new children's line, Junior Bookwormz, since early February of this year. The cornerstone books: The Lexicon Adventure Series by Pendred Noyce. The first book in the series, Lost in Lexicon: An Adventure in Words and Numbers, debuted on August 9, and has been making a splash in every aspect. The book itself has won over 8 awards, including an IBPA Ben Franklin for 1-2 Color Interior Design, and Honorable Mention from ForeWord Reviews' BOTYAs for Juvenile Fiction, and a Parents' Choice Recommended. ForeWord calls it "...an adventure story for the digital generation...," and School Library Journal says "...readers will be rewarded with a good adventure, affecting lyrical passages, and thought-provoking questions..." With all this buzz, we thought: Let's give Penny Noyce and her books the main focus at the MIBA conference this year.

Adventures at MBA

Midwest Booksellers Association hosts the trade show every fall. This past Saturday, October 2, was the exhibit day, and Scarletta Press had a wonderful time.

Scarlett'as Amanda Fish & Author Leonard Borman